Tag Archives: The Hundreds

The Hundreds – Mixed Media Productions

The Hundreds is a California-based streetwear company that worked hard to come from the ground up, and they serve as one of my biggest inspirations in the game.  I like to think of SmoothNYC as a streetwear company with similar ideals as Ben & Bobby Hundreds, just on the east coast; New York concrete culture.  In this video, they take us behind the scenes into their screen printing warehouse.  As a nineteen year old working hard to find the right printers all the time, seeing these guys take over their own warehouse is a feat in its own.  Shouts to The Hundreds on letting us in on how they do things with this dope visual.


The Hundreds New York x Penny Skateboards

First introduced in 1983, the plastic Penny skateboard is as much an institution in the history of skateboarding as maple wood itself. The Hundreds New York have collaborated with the original Australian brand Penny to create a limited edition, CMYK-inspired colorway of the beloved Penny skateboard. In this Zack McTee edit, watch as The Hundreds put the board through its paces on the New York City streets, Lords of Dogtown style. Being a growing part of the New York skate scene, we felt some of our fans would love to take a look at this video.  The board will retail for $120 USD, but production is limited to only 400 pieces worldwide; Check the official The Hundreds’ stockist list to see if the exclusive Penny will be available at your local retailer beginning Thursday, February 16. This is just one more reason why The Hundreds continues to be one of my biggest inspirations in the streetwear game.  Product Information Via Hypebeast.com

Bobby Hundreds: Cut & Sew Progression

For many streetwear labels, the transition from a T-shirt driven product line to a more mature cut & sew offering is often a treacherous and risky path to take. Built off the back of graphic-laden t-shirts, cut & sew fashion pieces have not always been a forte of The Hundreds founder and Creative Director Bobby Hundreds. In this video, Bobby Hundreds is followed through the brainstorming phase and material selection process of The Hundreds’ cut & sew offerings. The insightful short video culminates with Bobby speaking on the identity of The Hundreds and the future that he envisions for the label’s cut & sew program given the rising costs of China-based production that have begun to drastically reshape the way many labels operate. Graphic tees are the core of streetwear, which is what we at SmoothNYC began with; never know what we’ll do next.

Via Hypebeast

Bobby’s World: The Brand Before The Man

Hue TV sat down with one of my inspirations Bobby Kim aka Bobby Hundreds, co-founder of The Hundreds. The Hundreds is one of my favorite streetwear brands because the concepts come from a place with great heart and passion.  In this 2 part interview, Bobby talks about a lot of refreshing and genuine things, like his goal of keeping streetwear alive and living his brand daily.  You can tell he is a cool and intelligent dude.  I hope that someday people can appreciate my words & opinions as much as I value the words of Bobby Hundreds.

The Hundreds Is Huge!

The Hundreds has been on of my favorite streetwear companies for a long time now.  They never seem to disappoint; Peep the Wish X The Hundreds Player Snapback:

I already have this snapback; The New York version of course.  Also, check out this dope new video for the Hundreds’ Fall 2011 Footware Collection: